There are two important factors that have influenced the rapid startup surge in LatAm fast-growing market: technology, and consumer confidence.
This workshop will provide a baseline for you to anticipate your startup performance and costs against the performance and costs of others in Tijuana, Mexico and Latin America markets.
With this knowledge, you can begin to understand where to focus your optimization efforts within a particular market, and ultimately receive more in return for your test, launch or growth endeavors.
In this workshop, you’ll learn:
Latino consumers general attributes
