This event will have 4 speakers and a brief hands on session with each speaker.
Revolving around User Acquisition. We will talk about channels, inbound marketing, content marketing, tracking, and building out a marketing funnel for your business.
This event is usually very pricey, so take advantage while it's freeeeeeee.
Talks:
Misti Cain:The step-by-step process and tools to Identify, Reach and Market to (IRM) your target audience.
Identify: Finding
your ideal tribe
Reach: Discovering where
your tribe members are
Market: Figuring out what
your tribe wants to hear and see
Jamie Smith:
Do you know what your competition is doing? What are they offering and how are they positioning their product?
In order to succeed in this very competitive digital landscape, you have to show your customers quickly the value your product has over the competition.
In this workshop you will learn a step by step guide you can follow to use competitive intelligence to gain an almost unfair advantage on desktop and mobile advertising.
Derek Magill:
Derek Magill is a proud college dropout, writer, and director of marketing for Praxis. He blogs on his own site and helps entrepreneurs get real world business experience.
His talk:
I share the things I've learned as head of marketing at an early stage startup. Including:
- How to tweak your product to speed up your sell cycle.
- Lowering the barrier to entry to double your signups
- Developing a sales program and marketing funnel from scratch
And,as always, I, Derric Haynie, will be hosting...
Our Awesome Sponsor:IBM’s Global Entrepreneur ProgramIBM’s Global Entrepreneur Program is empowering startups and driving innovation. Build, launch, and scale your business on IBM Cloud.
The IBM Global Entrepreneur Program helps startups by applying the technology, scale, and resources of IBM to help bring your business to market fast alongside a global community of business experts, corporate executives, and industry leaders who are ready and waiting to support you along your startup journey.
